Since 1988 Mail Manager has been partnering with businesses and organizations to achieve great success in Direct Mail and Fulfillment campaigns. There is rarely one single approach. However, certain core principles such as List Acquisition, Copy, Design, and Mailing Services - when followed correctly - will always generate positive results.DATABASE SERVICES
One of the biggest challenges in direct mail is the maintenance and integrity of your internal database. List Hygiene, as it is commonly called, is a vital factor in managing a profitable mailing database. According to the U.S Postal service approximately 17% of the U.S population moves every year and business data changes almost 6% each year. The P.O has become amazingly proficient at processing mail and in doing so has initiated an enormous amount of rules and regulations regarding how mail is presented in order to qualify for postal discounts. It is not your job to stay in front of all these changes: this is where Mail Manager really shines.
The bottom line at Mail Manager is we want you to mail to only those you want to reach. Get your mail to its destination the fastest way possible. And pay the lowest postage rates available.
So how does Mail Manager help ? Our data specialist are highly skilled at “scrubbing” data and updating files in a variety of ways:
One of the biggest challenges in direct mail is the maintenance and integrity of your internal database. List Hygiene, as it is commonly called, is a vital factor in managing a profitable mailing database. According to the U.S Postal service approximately 17% of the U.S population moves every year and business data changes almost 6% each year. The P.O has become amazingly proficient at processing mail and in doing so has initiated an enormous amount of rules and regulations regarding how mail is presented in order to qualify for postal discounts. It is not your job to stay in front of all these changes: this is where Mail Manager really shines.
The bottom line at Mail Manager is we want you to mail to only those you want to reach. Get your mail to its destination the fastest way possible. And pay the lowest postage rates available.
So how does Mail Manager help ? Our data specialist are highly skilled at “scrubbing” data and updating files in a variety of ways:
- (NCOA) The National Change of Address database which insures you do not mail to clients that are no longer living where you thought.
- (CASS) Certify all delivery addresses as accurate and standardize all the records for postal delivery.
- (MERGE / PURGE) Merge your house data with other lists you want to market to making sure to eliminate all duplicates and bad addresses.
- (PRESORT) Add delivery point barcodes so your mail remains 100% automation compliant with the P.O.
- (DATA APPEND) Add variable data elements to your files such as codes for tracking responses, phone numbers, birthdates or mail delivery codes.
- (DATA INPUT) Create new databases from multiple media sources. Collect data from P.O.S. systems or hand written mail sign up lists. Download data from web sites and phone banks and manage all the input and maintenance to create highly effective direct mail databases.
